WWIBWN IPO scenarios
What would an IPO investment be worth now?
Compare investments made when companies first reached public markets through IPOs or direct listings.
Amazon at IPO produced the largest current result in this category.
Different assets, stories and starting points to explore.
Historical returns do not predict future performance.
Amazon at IPO
From online-bookstore IPO through ecommerce, AWS and AI infrastructure.
Netflix
From DVD-by-mail IPO to global streaming leadership.
Search, ads, Android, YouTube and AI from the 2004 IPO.
Shopify
Independent commerce before the pandemic boom and reset.
Meta
Facebook before mobile ads, Instagram and AI targeting scaled.
Community attention, ads and AI data licensing after IPO.
Robinhood
Retail trading culture after the pandemic boom cooled.
Zoom
From its 2019 IPO through the pandemic boom and post-pandemic reset.
Snowflake
Cloud data growth tested against a rich software valuation.
Airbnb
Travel marketplace strength after a demanding 2020 listing.
DoorDash
Delivery demand after pandemic habits met normalised expectations.
Coinbase
A listed crypto gateway through brutal market cycles.
Rivian
A cautionary EV story about valuation, cash burn and execution.
Why are IPO returns so different?
An IPO or direct listing gives public investors an early entry point, but not necessarily a cheap one. Returns depend on the listing valuation, business execution, competition and how expectations change after the company becomes public.
How to read these comparisons
Each scenario uses its stated starting date and historical market data. Results may differ from actual transactions because of fees, taxes, liquidity, currency movements, execution prices and data availability.
WWIBWN is educational only. Past performance does not guarantee future results.